December 2009
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Novelty Hearing Aids
We happened to be visiting “The Shack” today looking for a sort of novelty Xmas present and next door was a hearing aid store. Quickly an idea came to me – why not novelty hearing aids? On the one end of the spectrum you could have the “hearing voices” model which records random bits of…
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Rental Cars
I know enough about business and the world to know that the rental car business is an unglamorous and difficult business. It’s hard to innovate for a fleet of reasons, but that doesn’t always mean one shouldn’t try or that one can’t succeed. One of our case studies in business school illustrated the difficulties of…